Skip to main content

James Baril ’02

SVP & Partner, Behavioral Insights Lead at VOX Global
Areas of Speciality
  • Communication, Politics, and Policy


Enhances reputations and builds advocacy campaigns on behalf of brands and their executives. Leads a team that tells stories across digital, social, earned media, and internal communications channels. Applies consumer analytics and behavioral science to help clients identify their audiences, understand who they are and the narratives driving their engagement, and positively influence what they think and do. Public affairs executive, choice architect, former political campaign manager and congressional staffer. Voracious learner, amateur chef and hiking guide to my kids.