Skip to main content

Srividya “Srivi” Ramasubramanian

Faculty member Srivi Ramasubramanian
Presidential Impact Fellow
Areas of Speciality
  • Media, Culture, and Identity
  • BLTN 202D
Professional Links
Personal Website


Research Gate IconTAMU Scholar-iconDr. Srivi Ramasubramanian’s scholarship addresses pressing contemporary global issues relating to media, diversity, and social justice. Areas of expertise include race & media, media literacy, media effects, difficult dialogues, digital youth, applied comm, community-led research, mixed methods.


Dr. Srividya “Srivi” Ramasubramanian (Ph.D., Penn State University) is Presidential Impact Fellow, Professor of Communication, Affiliated Professor of Women’s & Gender Studies, and Founding Director of the Difficult Dialogues Project at Texas A&M, where she has served as Associate Dean of Liberal Arts and Center for Teaching Excellence Faculty Fellow. She is also the Co-Founder and Exec. Director of Media Rise, a nonprofit for meaningful media.

Ramasubramanian’s scholarship addresses pressing contemporary global issues relating to media, diversity, and social justice. She is most widely recognized for her pioneering research on critical media effects, media literacy, difficult dialogues, prejudice reduction, social science methods for social justice, and community-engaged applied scholarship. Her research has been funded by Facebook, the National Assn. for Media Literacy Education, Eurasia Foundation, the U.S. Dept of State, and the TAMU President’s Excellence X Grant and School of Innovation Grant. Her scholarly excellence has been recognized with the Gerald M. Phillips Award for Distinguished Applied Comm Scholarship, NAMLE Outstanding Media Literacy Researcher Award, Cornerstone Faculty Fellowship, and Presidential Impact Fellowship for “rising to meet the challenges of their field and demonstrating impact towards creating a better world.”

Ramasubramanian has helped create several student success initiatives such as the Communicating Diversity Student Conference, FIG First-Gen Freshmen Mentoring Program, and the Inclusive Pedagogy Workshop Series. Through her Difficult Dialogues Project, she has led 29 workshops on topics such as racism, political differences, and COVID-19 inequalities with 70+ trained student facilitators. Her teaching has been recognized with the AFS Distinguished Teaching College-Level Award and Graduate Mentoring Awards in 2017 and 2019.

Ramasubramanian’s disciplinary service includes serving on 12 journal editorial boards, as Associate Editor for Journal of Applied Comm Research and Psychology of Popular Media, and in various leadership positions in ICA, NCA, and SACA, including as NCA Mass Comm Division Chair and as ICA Conference Co-Chair. She is Executive Director of Media Rise (non-profit for meaningful media) through which she has convened 65+ community events and workshops in four countries. Her demonstrated leadership in diversity advocacy and public engagement has been recognized with the Chancellor’s Medal for Diversity, SSCA Outreach Award, Liberal Arts Achievements in Climate & Inclusion Award, NCA Mass Comm Service Award, and ACE Award for Women’s Progress.

For more info please visit:

Courses Taught

  • COMM 350: Media Theory
  • COMM 403 W: Media, Children, & Adolescents
  • COMM/WGST 407 W: Gender, Race & Media
  • COMM 661: Media & Identity
  • COMM 663: Media Processes & Effects

Representative Publications

  • Scharrer, E. & Ramasubramanian, S. (in press). Quantitative research methods in communication: The power of numbers for social justice. Routledge: New York.
  • Ramasubramanian, S. & Banjo, O. (2020). Critical media effects framework: Bridging critical cultural communication and media effects through power, intersectionality, context, and agency, Journal of Communication, 70(3), 379–400, doi:10.1093/joc/jqaa014
  • Saleem, Muniba & Ramasubramanian, Srividya (2019). Muslim Americans’ identity management strategies in response to media stereotypes and discrimination. Media Psychology, 22(3), 373-393.
  • Ramasubramanian, S., Sousa, A. & Gonlin, V. (2017). Facilitated dialogues to combat racism: A goal-based approach. Journal of Applied Communication Research, 45 (5), 537-556, doi:10.1080/00909882.2017.1382706.
  • Ramasubramanian, S. (2016). Racial/ethnic identity, community-oriented media initiatives, and transmedia storytelling. The Information Society, 32(5), 333-342. doi: 10.1080/01972243.2016.1212618
  • Ramasubramanian, S. (2007). Media-based strategies to reduce racial stereotypes activated by news stories. Journalism & Mass Communication Quarterly, 84 (2), 249-264.